Best Friend Day

Thanks to this holiday, June is a time to honor the ones we hold dear that aren't family, as it's a chance to thank our best friends for being there.

No one knows how the tradition started but celebrating National Best Friend Day is a time to show them how much you appreciate them, how special and important they are to you, and how you cherish their friendship.

It's not a day known for traditionally exchanging gifts, but as a store owner, you could use it as a marketing opportunity to get your brand more widely known. Encourage your customers to tag their best friend in social media posts with giveaways or competitions.

If you sell friends-themed products like matching bracelets or t-shirts, this is the perfect opportunity to promote those items on your store's website.